Liam Lunniss is one of the most talked of names in the new generation of European creatives, forming an internationally renowned reputation in the world of film, music and live entertainment.
Liam specialises in creative and show direction, movement coaching and choreography. Originally from London, Liam shot to success in his career extremely early at the age of 18 working with the likes of Whitney Houston and One Direction, smoothly transitioning to a creator in his early 20’s; being the youngest, working professional of his stature. His fresh, youthful vision, vast vocabulary of movement and versatile, experienced skill set has enabled him to work with some of the biggest names, respected creators and projects in the industry, trusted by some of the biggest names in the music and film industry.
He has collaborated with music artists such as Kylie Minogue, Feid, Dua Lipa, Shawn Mendes, Lionel Richie, Nicki Minaj, Ke$ha, Charli XCX, Katy Perry, Cyndi Lauper, J Balvin, Camila Cabello, One Republic, Westlife and Kings of Leon, boasting direction and choreography across the top level television and award shows, stadium and arena tours and international live performances.
His work in feature films include the academy award winning BOHEMIAN RHAPSODY (FOX) and “EUROVISION The Movie - The Story of Fire Saga” (NETFLIX) featuring Will Ferrell, Rachel McAdams, Pierce Brosnan, Dan Stephens and Demi Levato.
Liam has become a trusted movement director within the fashion industry. He has created movement campaigns for Italian fashion house Missoni and GCDS, directing international supermodels such as Irina Shayk, Emily Ratajkowski, Precious Lee, Alton Mason, Alessandra Ambrosio and David Gandy, has various VOGUE magazine covers and movement stories, exclusively linked to brands such as Chanel and Louis Vuitton; as well directing A list talents such as Orlando Bloom, Halle Bailey, Kylie Jenner, Kendall Jenner, Khloe Kardashian, Kourtney Kardashian, Nicola Peltz and Brooklyn Beckham.
Liam’s work has been equally desirable in the world of television, being the Creative Director and Performance Choreographer of the NETFLIX Original, “Dance 100”, released in Spring 2023. He has previously worked as a Creative Director and Choreographer for ‘The Voice of Italy’, ‘The Voice UK’, and as Creative Director of both seasons of “Little Big Shots UK” (ITV). He was brought in as an on screen mentor for BBC’s ‘The Choir’, leading both of his choirs to the final and then securing the win of the season; as well as the on screen guest judge for “Got What It Takes” (BBC). He is the only person to have had 3 consecutive years as the Creative Consultant and Choreographer for the MTV European Music Awards as well as being a vital part rebooting the iconic 90’s TV show format “MTV - The Grind” in association with the renowned “Isle of MTV, Malta”. Other TV projects and brand collaborations include Formula One, MTV VMA, The Masked Singer USA, Nickelodeon Kids Choice Awards and Peoples Choice Awards USA.
International touring projects include Kylie Minogue, Shawn Mendes, Feid, Cyndi Lauper and Westlife.
Most recently, Liam is the performance director for new show KPOPPED!, coming to screens soon on Apple TV+, hosted by Psy and Megan Thee Stallion.
Liam is based between Los Angeles and London.